I've been recently applying to jobs/internships since I'm graduating in May, and Pearlfisher's question brought me back to my blog. It asked to write about a specific brand I've been passionate about, and it hit me: why hadn't I blogged about Korres before?
I have always been a big fan of Korres products, especially because of they’re sassy way of playing with hierarchy using type and color. Also, the use of imagery is a perfect example of making open compositions to attract attention to detail, and a way of activating the design.
They describe themselves in their website (which, by the way, is a MUST SEE!): "Korres Natural Products is a Greek company with roots in Athens' first ever Homeopathic Pharmacy. Set up in 1996 with the aim to utilise its extensive scientific resources for the creation of beneficial and safe products, the company today offers a complete skin and hair care range, make-up, sun care products and herbal preparations. A team of experienced scientists worked closely to make this happen, sharing common goals and values."
If I'm not mistaken, the whole line and interior designed was developed by K2 Design in Greece.